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Divestiture activity has increased across industries, with many companies increasing their focus on repositioning their portfolios. Much of the divestiture activity in consumer and retail is coming from food & beverage companies. Facing significant headwinds, including emerging brands that are gaining shelf space, legacy consumer packaged goods companies (CPGs) realize that they need to streamline and focus on their core competencies, hence the rise in divestiture activity in the food and beverage industry over the last four years. Millennials, who will soon overtake baby boomers as the generation with the most discretionary spending power in the United States, are less brand-loyal and more focused on value than older generations. Click here to access the report.
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